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	<title>Direct Mail Services Blog - Integrity Print Services</title>
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	<description>Direct Mail Printing That Works For You</description>
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		<title>Social Responsibility: Modern Day Slavery</title>
		<description><![CDATA[	Social responsibility is something that seems to keep coming up in many various conversations and reading material that we have seen lately.  Social responsibility defined is “an ethical ideology or theory that an entity, be it an organization or individual, has an obligation to act to benefit society at large.”  One of the nation’s largest retail stores has put together many programs to help out neighboring communities, such as giving a percentage of sales to local schools and sponsoring a free museum entrance on the first Sunday of ...]]></description>
		<link>http://integrityprintservices.com/blog/2011/03/social-responsibility-modern-day-slavery/</link>
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		<title>Working Together Works Better</title>
		<description><![CDATA[	Like any industry out there, the world of Printing and Mailing Services requires an intricate detail of working with many team members to reach the final product.  We are not a business that can rely on one person to do everything.  We must daily work together as a team to produce a final product worthy of our customers.
	Our working relationships are so important when it comes to how we do business and what we can accomplish.  It made me realize we are all on a thin line ...]]></description>
		<link>http://integrityprintservices.com/blog/2011/02/working-together-works-better/</link>
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		<title>Marketing on Steroids</title>
		<description><![CDATA[	The evolution of the meaning and use of the word “Google”—from proper noun to verb—shows us just how much of a disconnect there is between web users and search technology.  As many companies are moving into Search Engine Marketing and Cross Channel Marketing, it is important to understand what is really happening behind you and your potential customers search.  A decade ago, searching for content on the web was a difficult process, but today it is simple as imputing a few words into Google’s search bar, and you ...]]></description>
		<link>http://integrityprintservices.com/blog/2011/01/marketing-on-steroids/</link>
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		<title>Using Cross Channel Marketing in Today&#8217;s Advertising Environment</title>
		<description><![CDATA[	It seems like every time I turn around I hear someone say. “There’s an app for that!”  I would be hard pressed to find 5 other words that so acutely articulate the trend of advertising and marketing today.  People are in motion; they are latching on to social media websites like there is no tomorrow.  All of these statistics are out there and you can no longer ignore the fact that there is a new way to be advertising and integrating your marketing.  The question you ...]]></description>
		<link>http://integrityprintservices.com/blog/2011/01/theres-an-app-for-that-using-cross-channel-marketing/</link>
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		<title>Success in 2011</title>
		<description><![CDATA[Revamp your Business Plan
	Researchers say we are technically out of the recession and the economy is growing.  Albeit it is not nearly as fast as anyone would like; we still must acknowledge that fact.  To stay still is to die a slow death.  Now is the time to rework your business plan and take the steps to move to the next level.  Find the best ways for you to find new business and take the time to evaluate and re-examine often; keeping what is working and ...]]></description>
		<link>http://integrityprintservices.com/blog/2010/12/success-in-2011/</link>
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		<title>Free Million Dollar Roll</title>
		<description><![CDATA[FREE Shipping, FREE Nights Stay, Buy one Get one FREE.  Admit it; we all love to get things for free.  We wait in long lines, shop at specific times and stores, and sometimes even fill out forms and rebates to insure that we are getting our free gift.  Imagine being able to tell your customer that they not only get a FREE trip to Las Vegas, but during that trip have a chance to win $1,000,000.  That is exactly what you can do with our new ...]]></description>
		<link>http://integrityprintservices.com/blog/2010/12/free-million-dollar-roll/</link>
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		<title>Postage and IMB Update</title>
		<description><![CDATA[We do our best to keep you informed on anything that may affect your Printing and Mailing Services with us.  We understand that at times all the rules and regulations can be overwhelming.  There are 2 important updates about the USPS regarding postage rates and the Intelligent Mail Barcode coming into effect in the coming months. Here is a short and simplified version of the new policies set to be implemented.
Postage
	On July 6th, the United States Postal Service (USPS) filed a proposal for consideration by the Postal Regulatory ...]]></description>
		<link>http://integrityprintservices.com/blog/2010/12/postage-and-imb-update/</link>
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		<title>Official Start of the Holiday Season</title>
		<description><![CDATA[With Thanksgiving now a week away, I think we can now officially call it the beginning of the holiday season. With it comes the changing of the seasons bringing cooler weather and beautiful color changes. Or at least all the color changes the trees here in sunny California can muster. Changing weather means its time to start thinking about doing cold weather Insurance Promotions with your next Direct Mail Campaign!!! I mean, who wouldn’t love to win a 100% rebate on their holiday purchases? With a weather Conditional Rebate promotion, ...]]></description>
		<link>http://integrityprintservices.com/blog/2010/11/official-start-of-the-holiday-season/</link>
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		<title>Is Freedom ever really free?</title>
		<description><![CDATA[On this Veteran’s Day, it’s hard not to think about our freedoms here in the United States and the huge sacrifice that we have paid in order to enjoy them. It is a credit to our country that we take the time on this day to commemorate and celebrate those who have helped pave the way for our freedom from the bonds of another country to those who help oppress the terrorism in our present society. In our industry of print and publishing, it’s hard not to see the correlation ...]]></description>
		<link>http://integrityprintservices.com/blog/2010/11/is-freedom-ever-really-free/</link>
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		<title>Drive Traffic Now!</title>
		<description><![CDATA[Problem:  You need to drive traffic in a short amount of time to your business
Answer:  CROSS CHANNEL MARKETING!!
You may be asking yourself what is cross channel marketing and can it work for me.  Cross channel marketing is one of our most effective ways to make sure you are getting the most out of your marketing.  It is a fusion integration of traditional advertising venues and new emerging markets.  We start by using a specifically designed direct mail flyer as a driver.  By converging the ...]]></description>
		<link>http://integrityprintservices.com/blog/2010/11/drive-traffic-now/</link>
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