What are mailing list services?
The mailing list services used in a direct mail campaign is the most critical aspect of putting together an effective strategy. This is the list of your potential leads and customers. You want the mailing list services of your direct mail to be as accurate as possible and reach as many qualified shoppers as possible.

How do I determine who I want to mail?
That’s determined by the type of business you want to promote. If your an automotive dealer holding a clearance sale to reduce your stock of pre-owned vehicles, then you want to reach car shoppers that are most likely to be in the market for a pre-owned vehicle. You would want those shopper to be credit qualified. This means that people new to the area (new movers) are more risky than established home owners since many new movers may also be new job holders. With less than 2 years on the job their credit could be jeopardized meaning your sales staff can’t get the sale financed. This is very disappointing to staff and shoppers.

However if you’re an attorney or law firm, gym, health club, dentist, insurance agency, furniture store, computer repair center, or similar, then your direct mail may have greater success in reaching out to new movers in the area.

Our staff has years of experience in helping our customers reach the correct shoppers for their business.
We can supply:

• Consumer Lists
• Business Lists
• New Movers Lists
• New Homeowners Lists
• Mortgage Lists
• GeoSelector Lists
• Retired Military List

along with mailing list pricing and specialty list request.

Also by choosing to use variable data printing for your mailing list, your message reaches out to your potential customers by name and allows for printing customized promotional materials that could possibly double or even triple your direct mail response rates.

All of these mailing list are available to ad agencies, direct mail companies, staffed event companies, as well as individual companies needing to increase and target their shoppers.

Contact us for more information at 800-340-5885 or by using our handy contact form